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seo969875
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Joined: Sat Jun 10, 2023 6:51 am

Improve your website based on the behavior of your website visitors via Hotjar!

Post by seo969875 »

This sounds interesting right? I would like to introduce you to a tool that allows you to collect and analyze website behavior, called Hotjar. You may have heard of or used it. The great thing about this tool is that you can collect a lot of valuable information with the free version. What can you do with the free version of Hotjar? With the free version of Hotjar you can run 3 active heatmaps at the same time, make 100 recordings, create funnels from your booking form to see where people drop out. You can also launch polls and surveys on your website to collect feedback.

What is a heat map If you create a heatmap in Hotjar, you can see what the next 1,000 website visitors clicked on the most, how they moved their mouse (mobile not possible) and how far they scrolled on the Australia Phone Number List page. By simply running a heat map on your website, you can find out whether that one call to action button with 'View the autumn holiday packages' is in the right place. You become aware of how your website users use your website. If you are aware of this, you can improve your website in such a way that it matches the behavior of your website visitors. Watch my video and I will show you in detail where you can find something within Hotjar and what you can do with it.

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Has this yielded results for our customers? Of course! If you are still wondering why you should use Hotjar Heatmaps? Other customers of ours found out through heatmaps that: the review rating number was clicked a lot, but it was not yet clickable at all; on a 2 person accommodation page, only the 2 or 4 person accommodation alternatives were clicked and not the 8 or 10 person accommodation; the button 'ski areas' was clicked very often on a page, but this element was at the very bottom of the page. What points for improvement could we get from these hemaps? There is a need to see reviews. Make sure that the ratings are clickable and that reviews are actually listed on the page. Be relevant to your website visitor.

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