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That each have their own page. you can set up secondary clusters to support each topic cluster. Using a topic cluster page targeting water damage restoration may lead to secondary cluster pages targeting basement flooding and sewage cleanup. With this strategy you can focus on having your pages rank well for all of the topics related to your primary keywords.

This is more effective than focusing on ranking for single keywords. By mapping out your primary keywords for your pillar pages topic clusters and secondary clusters you can create a Phone Number List more focused content and keyword strategy. Identify Relevant LongTail Keywords When developing your cluster content strategy there is really no limit to how many clusters you can create stemming from a particular pillar. The more cluster topics you come up with the more depth you can add to your website.



In some cases the scope of the main pillar will determine how many cluster topics you can come up with. Your cluster topic pages should focus on a specific aspect of the main topic and focus on relevant longtail keywords. Longtail keywords are more specific than the main keywords and they consist of three or more words. These keywords phrases generally have lower search volumes than the main keywords that they extend from.